LoyaltyOne Adds Jennifer Allen As Manager, Public Relations

LoyaltyOne announced they have hired Jennifer Allen as their Manager, Public Relations. In this role, Jennifer will be responsible for developing and executing B2B PR plans and programs to support LoyaltyOne and its lines of business in Canada and the U.S.

Prior to joining LoyaltyOne, Jennifer was the National Communications Manager with national law firm Borden Ladner Gervais LLP overseeing internal and external communications and media relations strategy.

Throughout her career she has also worked as a journalist and editor with ThomsonReuters, LexisNexis and St. Joseph Communications.



About Dave Forde

Dave “The Connector” Forde has been involved in the technology industry across Canada for over 10 years in sales and marketing roles, he launched PR In Canada, and on Profectio (which covers the Canadian Advertising and Marketing industry), find Dave on Twitter, also on Facebook and LinkedIn.