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KitchenAid Canada Gets Cooking With The Food Network

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KitchenAid Canada today announced its second year partnering with The Food Network to share personal cooking moments of some of the country’s most popular celebrity chefs.   Two chefs, Anna Olson and Michael Potters will appear separately in a series of vignettes that illustrate the emotional connection they each experience when they are in the kitchen.

“The KitchenAid brand consumer is passionate about cooking and savvy about who they look to for advice and techniques,” says Valerie Malone, brand manager for KitchenAid Canada “We recognize The Food Network as an influential source for our target consumer. By providing viewers with personal insights from their favourite chefs, we are giving them access to a unique experience with these culinary influencers – something no other appliance brand is doing.”

The series will be filmed at the Great Cooks on Eight and will feature these leading chefs who promise to bring out their lively personalities and engage audiences.

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Dave Forde is Dave Forde is Founder of PR In Canada.com, Founder of Profectio.com and Chair of Toronto Tech Week.
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