One of the world’s oldest beers that has been brewed for 880 years by monks of a Catholic order in Belgium is hoping to gain believers in the Toronto area and hired Strategic Objectives to organize their Canadian launch event. For the guest list the Strategic Objectives team pulled together a guest list which included influential bloggers that have a focus on food and beverage to the official launch event of Grimbergen in Canada.
Grimbergen Abbey was first brewed in 1128 and has been closely guarded by fathers of the abbey, two of whom travelled to the Bier Markt, on The Esplanade to launch the brew in Toronto for the launch event.
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