Espresso Expands Into The US
Since officially taking the help at Espresso, CEO Jacquelyn Corbett Cyr has been quick to go after and win new business and now the companies latest move has them expanding their integrate marketing marketing services firm into the United States.
“We believe that when your focus is providing genuine value to the consumer, campaigns flourish and growth becomes the by-product,” says Jacquelyn Corbett Cyr, CEO of Espresso. “Espresso’s approach has worked so well for our Canadian clients that it’s caught the attention of their American counterparts. New opportunities are continuing to emerge making this the right time for us to officially expand and provide homegrown talent to these companies.”
Heading up their US expansion will be Marta Kagan as a Managing Director. Prior to Espresso Marta was VP of Marketing at Viximo and has been in the digital space for over a decade and global brands such as Estee Lauder and AXA Financial. Her critically-acclaimed viral hit “What the F**k is Social Media?” has been translated into seven languages, being referenced by journalists and bloggers alike.
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Nov 3rd, 2009 at 10:12 am
[...] By Dave Forde on November 3rd, 2009 Hello there! If you are new here, you might want to subscribe to the RSS feed for updates on this topic.Powered by WP Greet BoxBoard Members and Founders of Toronto-based Espresso, Mike Gorman, Dean Raynor and Orest Semeniuk have voted to appoint CEO Jacquelyn Cyr as its newest board member and shareholder. Jacquelyn has been with the agency since 2004 when she joined as an Account Director and promoted to CEO in January 2009 and has since taken the agency through a number of strategic developments including expansion into the US. [...]