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Today, Citizen Relations announced key changes to its leadership team that will impact the agency in Toronto and North America.
Sarah Crabbe who joined Citizen Relations in 2016 as Senior Vice President, has been named General Manager of Citizen, Toronto, while Mark Carpenter previously Senior Vice President and DGM of Citizen, Toronto, has been promoted to Executive Vice President, Integration for Citizen, North America.
Since her time at Citizen, Sarah has focused on driving new business and looking after some of the agency’s national accounts such as Loblaw, Pepsi and President’s Choice Financial. PR In Canada broke the news when Mark joined back in 2015, in the new role Mark will work closely with North American President Nick Cowling to help grow US business and partner with US GM, Nathan Friedman.
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