Beck & McGill Help Strengthen Hill+Knowlton Strategies Health Practice

Hill+Knowlton Strategies (H+K) announced two appointments within the agency’s health practice. Leslie McGill joined the firm as Senior Vice-President and Francine Beck has been promoted to Senior Vice-President. Both share leadership of the company’s health practice.

Francine Beck

Leslie McGillFrancine Beck has been in the health-consuting industry for over 20 years, supporting domestic and global clients in the life sciences (pharmaceutical), consumer health, environment and physical activity sectors.  A former journalist, she is a seasoned media relations strategist with expertise in stakeholder engagement, sponsorship amplification, social marketing campaigns and health-care professional .

Prior to joining H+K, Francine worked in a senior capacity at NATIONAL Public Relations playing a lead role in business development for health-focused clients. In addition to her work in health and pharmaceuticals, she was also lead agency counsel for TO 2008 – Toronto’s bid for the 2008 Olympic and Paralympic Games.

Leslie McGill is a seasoned health-care strategist who joins H+K directly from the Ontario Pharmacists’ Association where, as vice-president strategic development, she integrated the communications, partnerships and membership functions of the Association and led several complex projects including multi-partner communications for the province-wide roll out of pharmacists’ increased scope of practice.

As Senior Vice-President for Medbuy Corporation, she was able to develop a deep understanding for pharmaceuticals, but also medical capital equipment, medical devices and medical/surgical consumables. During her 25 years in health-care communications, marketing and public affairs she has consulted to a wide range of public- and private-sector organizations, providing counsel on product launches, fundraising, reputation management, , strategic partnerships, brand positioning, change management and community relations.

About Dave Forde

Dave “The Connector” Forde has been involved in the technology industry across Canada for over 10 years in sales and marketing roles, he launched PR In Canada, and on Profectio.