Strategic Objectives Wins 9 IABC/Toronto OVATION

As the 2012 IABC/Toronto OVATION Awards of Excellence quickly approaches, the team over at Strategic Objectives has started the celebration early. The Toronto-based public relations agency picked up four coveted IABC/Toronto OVATION Awards of Excellence, in addition to five Awards of Merit.

This year won in three distinct categories including Community Relations; and Media Relations. They won top honours for their national campaigns including: The launch of Koodonation – Canada’s first-ever online microvolunteering community; media relations support for the eighth annual White Cashmere Collection 2011: Fashion with Compassion – a fund- and awareness-raiser for the ; and the Canadian launch of Magnum ice cream bars, starring celebrity heiress Ivanka Trump.

Strategic Objectives also earned five awards of merit for: The Body Shop Stop S*X Trafficking of Children and Young People (corporate social responsibility); the launch of Grimbergen beer (media relations); the launch of Koodonation (social media); the launch of Topshop and Topman (media relations); and Transat Holidays (media relations).

About Dave Forde

Dave “The Connector” Forde has been involved in the technology industry across Canada for over 10 years in sales and marketing roles, he launched PR In Canada, and on Profectio.