Archive for October, 2009
Updates from Profectio & PR In Canada
More Promotions At APEX Public Relations
This has been a busy month for APEX Public Relations, and quite a way to celebrate its 11th anniversary are more team members are being promoted aside from the ones we’ve already announced, and now three other promotions within the firm. [Read More]
Leadership Changes At APEX Public Relations, Linda Andross Named President, Pat McNamara Becomes CEO
APEX Public Relations is in the midst on a new phase of the Toronto-based public relations agency’s life, after celebrating its 11th anniversary at the start of October. Company Founder Pat McNamara has named Linda Andross President of APEX Public Relation [Read More]
Fleishman-Hillard Expands Expands Corporate And Crisis Practice, Hires Bill Walker
Corporate and crisis communication continue to be a crucial part of any business, especially a publically traded company. Fleishman-Hillard has recently added another piece to the puzzle with the appointment of Bill Walker as Senior Vice President and Partner in the [Read More]
MDC Partners Launches New Consumer Insights Group
With a number of agencies as part of its network including Zig, henderson BAS, Veritas Communications and Crispin Porter + Bogusky, marketing and communications firm MDC Partners can now add consumer research to its offering [Read More]
Dell "Take Your Own Path" Campaign Showcases Entrepreneurs From Around The World
Computer hardware manufacturer Dell is bringing their latest campaign Take Your Own Path to Canada after having success in India and France. The campaign will also be launched in the US, Japan, Germany, China and the UK and uses a number of advertising an [Read More]
Survey Says – 89% Of Consumers Would Change Their Spending Habits To Support Good, Edelman goodpurpose Study
Edelman has released their 3rd annual Edelman goodpurpose Consumer Study and we have the results fresh off the wire which shows some surprising results. Their global survey was taken by 6,000 people from 10 countries and revealed that “57 percent believe a company or [Read More]
NATIONAL Turns 34, Launches New Brand Campaign
As they get ready to celebrate their 34th year in business Canada’s largest public relations firm NATIONAL has created a new brand positioning statement and developed a new tagline, “Trusted Partner. Bold Thinking.” or in French “Partenaire sûr. Regard neuf.” The [Read More]
City Of Ottawa Taps Into Vibrant Idéation & Marketing
Vibrant Idéation & Marketing has been selected by the the City of Ottawa to help promote its new public organic waste composting initiative called The Green Bin Program. The campaign is aimed to help educate Ottawa citizens abou [Read More]
vitaminwater Sponsors 2010 Olympic Games, Launches Olympic Dream Team
2010 Olympic Games in Vancouver vitaminwater has launched their own version of the Olympic Dream Team. Glacéau vitaminwater has teamed up with six extraordinary athletes to help share the love and olympic spirit as we build up to the 2010 olympic games in vancouver. [Read More]
Best Buy Launches National Game Trade-In Campaign Across Canada
Just in time for the 2009 holiday shopping rush Best Buy has launched a new national campaign that leverages a number of online and offline channels. Consumers and game enthusiasts across Canada are being encouraged to bring in their previously played video games and trade [Read More]
