Archive for August, 2009
Updates from Profectio & PR In Canada
The Atlantic Journalism Awards (AJAs) Adds Five New Categories
The Atlantic Journalism Awards (AJAs) has added 5 new categories to the 2009 awards which include: [Read More]
PR & TWITTER: Should We Give A Tweet?
Twitter has captured a great deal of attention from PR professionals. And it’s no wonder, given that brands like Starbucks, Jetblue, Comcast and Whole Foods have successfully been using Twitter to build brand loyalty, improve customer service and provide updates on [Read More]
Palette Public Relations Gets Down To The Basics, Launches New Etiquette Training Practice
Louise Armstrong, Executive Vice President of Toronto-based Palette Public Relations wants to change that and the firm has recently launched a new etiquette training practice. Having [Read More]
One On One With Justin Creally, High Road Communications
Here is the third interview in the One On One series, and this time I chat with Justin Creally, President of High Road Communications. [Read More]
How Will Social Media Impact Toronto International Film Festival?
It looks like for 2009 they've taken a few baby sets by setting up a Toronto Film Festival Twitter account, and a Facebook Fan Page. [Read More]
Social Media Guidelines – Does Your Company Have One?
If your company is going to allow employees to blog, use Twitter or other social media tools one thing to consider is setting up a social media guideline. A document to help employees understand any guidelines, restrictions as the last thing that you'd want is to be fired [Read More]
Is Your Agency Ready For The Digital Revolution?
US-based public relations agency Schwartzman & Associates has released an interesting report on social media entitled "The 2009 Digital Readiness Report." Produced in partnership with iPressroom, Korn/Ferry International, the Public Relations Society of America (PRSA) and [Read More]
What Is In Your PR Toolkit? Is It Time For A Flip Camera?
The author of the post John Earnhardt outlines some pretty good reasons why a Flip Camera should be added to a PR professionals' toolkit. [Read More]
Porter Airlines Makes A Toast With Steam Whistle
Two great Canadian entrepreneurial brands have partnered up in a new relationship as Porter Airlines and Steam Whistle join forces on a new promotion. [Read More]
Business Wire Launches Business Wire Canada Site, Get Your Canadian Content Eh
News and information distribution service Business Wire which entered the Canadian market back in February 2008 has announced the launch of a site dedicated to Canadian [Read More]
