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Archive for February, 2009
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Cision Launches QuickAlert, Television Monitoring Of The Masses
Posted on February 27, 2009 | No CommentsCision, a firm providing media research, monitoring and analysis services announced this week a new service called QuickAlert. -
Home Hardware Hits A Grand Slam With Team Canada
Posted on February 27, 2009 | No CommentsTeam Canada, Canada’s national baseball team has a new sponsor for their programs and initiatives as Home Hardware Stores Limited inks the deal of the new partnership. -
The Bold & The Blogging – Pre-Register By March 2 And Save
Posted on February 25, 2009 | No CommentsThe number of corporations in Canada who are using Twitter continue to increase month after month, some get it right, and some are still very much in the experimenting stage. Whether you fully understand how to use these tools -
Measurement Myths, Misconceptions & Misfires
Posted on February 24, 2009 | No CommentsA couple years back I wrote a blog post that may be worth resurrecting. It could almost be the annual affirmation of the PR and communications measurement world. -
Ian Barr Rides The Rocket XL, Canada's Newest Social Media Agency
Posted on February 24, 2009 | No CommentsIan Barr has left his old position at Hill & Knowlton to become Managing Director for Rocket XL, a division of Cossette Communications which has been around since 2002 but is now looking to capture new business in Canada. -
Espresso Hires Two
Posted on February 24, 2009 | No CommentsNow that Espresso CEO, Jacquelyn Corbett Cyr has officially talent the helm at the Toronto based boutique agency she is quickly taking steps to turn the agency into one of Canada’s “must watch” firms in area such as social media movement, integrated campaign, special event. -
Communications MECA Selected As Agency Of Record For Care-ring Voice Network
Posted on February 24, 2009 | No CommentsAnother win for Carol Levine and her team at Communications MECA as they have recently been chosen as the agency of record for Care-ring Voice Network (CVN). The Care-ring Voice Network (CVN) supports and advocates for the critical needs of individuals who are unpaid and who care for a family member or friend. -
Pilot PMR Picks Up Algonquin Power
Posted on February 19, 2009 | No CommentsPilot PMR has just been named Agency of Record for Algonquin Power, where will be responsible for development and execution of the US-based water utility's strategy. -
PRACTICE CAN MAKE PERFECT (PART 2)
Posted on February 19, 2009 | No CommentsI would love to start this week off saying the news has improved and the job market is hot … but I think we have a little longer to wait before we can make those positive claims. -
Bait and Switch
Posted on February 18, 2009 | No CommentsLike the Wizard of Oz, some agencies do not want to reveal the people behind the curtain when pitching for new business. If you are conducting an agency review, think smart to find the best agency and account team to market your business or organization.
