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Archive for January, 2009
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Ys, Xers and Boomers: Getting the messages straight among colleagues, job candidates
Posted on January 8, 2009 | 1 CommentRecruiting, however, is a two-way street. Smart job candidates take the time to consider in advance how they will be perceived by a potential employer, and what makes that employer tick. They research the organization, its values, and sometimes even the person they are dealing with. This type of preparation is appreciated! It always makes me smile when a candidate says they Googled my name and learned something relevant about my background. -
Poll: Will Video Press Releases Become The Next Wave In 2009?
Posted on January 8, 2009 | 1 Commentbut as we turn a new page and start 2009 it does make me wonder whether we'll start seeing more video press releases in 2009? -
Paradigm Public Relations Wins The House With PokerStars.net
Posted on January 7, 2009 | No CommentsThe world’s largest online poker site, PokerStars.net has chosen Paradigm Public Relations as its Canadian public relations agency. -
1,200 Journalists Write Off Their Job Due to Ecomonic Conditions
Posted on January 6, 2009 | 1 CommentA recent release from the Canadian Association of Journalists (CAJ) warns that the storm is still coming for the journalism industry. In the last three months of 2008, 1,200 jobs has been cut across Canada's media landscape. CAJ President Mary Agnes Welch suggests -
MaisonBrison Names Joanne Kennedy Vice-President, Strategic Communications
Posted on January 6, 2009 | No CommentsMontreal-based MaisonBrison is aware of the growing sense of urgency and has recently hired Joanne Kennedy M.A., as the investor relations and corporate reputation management agency's new Vice-President of Strategic -
Jacquelyn Corbett Cyr Tapped As New CEO Of Espresso
Posted on January 6, 2009 | No CommentsToronto's Espresso, which is an integrated marketing agency has selected one of its own rising stars to take the top seat of Chief Executive Officer. Jacquelyn Corbett Cyr (or Infiltrators as she's known on Twitter) will be responsible for the firm's overall direction, and continue to provide guidance with clients such as Samsung in Canada and United States, Sorenson Communications Inc. and United Way Toronto. -
Measuring the Financial & Investment Community
Posted on January 6, 2009 | No CommentsCommunications and investor relations measurement (in the financial and investment community) is often binary. One-zero; on-off; up-down. Did stock go up? Are analysts recommending our stock? More than before? -
Good Morning 2009!
Posted on January 6, 2009 | 1 CommentEach quarter there are more and more tools that help us get our message out to the world at such a fast rate, so it will be up to you Mr. or Ms. Communications to be ready for action. Take the balance of January to do tons of research, ask lots of questions and network like crazy to get your game right.

