Archive for September, 2008
Updates from Profectio & PR In Canada
New Additions to H & K Alberta
Responding to Calgary’s burgeoning growth and heightened attention to the oil industry, Hill & Knowlton Alberta has made new additions to its team. Joining the Calgary office are general manager Peter Hunt and senior vice president Donna Pincott. [Read More]
Argyle and Jamieson form Vital partnership
Argyle Communications has taken on one of Canada’s oldest natural remedy providers as its new client. Jamieson Laboratories has signed on with the Toronto-based agency and, based on the press release chatter, it should be a mutually beneficial partnership. Not only [Read More]
Getting Canada To Give
Imagine Canada wants to give Thanksgiving a whole new meaning. Now, with the holiday not far off, the charity support agency hopes to drive traffic to Canadahelps.org through its new Thanks& Giving campaign. Thanks & Giving encourages Canadians to donate their money [Read More]
Extreme Helps Sony Style Gain a Wonder-ful Reputation
Sony Style is rebranding itself: It doesn’t just want us to choose new electronics in its stores, it wants us to “Experience The Wonder”. So it’s chosen Extreme Group’s Toronto office to make that all happen. The advertising agency will develop Sony Style’s [Read More]
A Toronto Team Effort For Youth
It’s like watching the Superfriends in action. Toronto’s four professional sports teams-The Maple Leafs, Blue Jays, Raptors and Argonauts-are, ah, teaming up to collaborate their four charitable efforts under the “Team Up For Youth” partnership. It’s part of [Read More]
The Week on PR In Canada
A look back at some of the things we discussed this week on PR In Canada: Can The CBC Make Hockey Fans Forget Tradition? http://www.princanada.com/can-the-cbc-make-hockey-fans-forget-tradition Are PR Practitioners Making What They Should? [Read More]
Auto Experts Aspen Expand Into Canada
Chicago-based Aspen Marketing Services is making a foray into the Canadian market. The Marketing and Public Relations services agency will open its first north-of-the-border office just outside in Markham, Ontario. Aspen has made a name for itself as a leader in automotive [Read More]
Can the CBC Make Hockey Fans Forget Tradition?
The NHL hockey season is upon us again, which means we’ll soon find out if the CBC has managed to recover from its Hockey Night In Canada theme song gaffe. CBC, as you’ll recall, sparked a national outrage when it announced it was dropping the hallowed theme last [Read More]
Are PR Practitioners making what they should?
So The Equal Pay Coalition is calling today womens’“Now You’re Working For Free” Day. As of September 17, 2008 is 71% complete, and since women on average make 71 cents on every dollar men make, Canada’s career women will be working below their full earning power [Read More]
Koodo's Next Move? Turning the Public Into A Star
Well, Koodo’s gone and and ruined my Hallowe’en costume for sure this time. Full disclosure: I’m one of those geeks who has a Hallowe’en costume in mind at least seven months in advance. So last winter, I declared my intentions to dress as an 80s aerobics [Read More]
